Value Reshaping and Experience Upgrading: A New Pathways for Mountain Tourism Development
From December 22 to 24, 2025, the thematic training workshop on "Value Reshaping and Experience Upgrading: A New Pathways for Mountain Tourism Development," hosted by International Mountain Tourism Alliance (IMTA), was successfully held in Guiyang City, Guizhou Province, where IMTA headquarters is located. The training invited experts from domestic and international tourism and related fields to deliver systematic, high-quality thematic presentations, attracting over 70 participants including IMTA members, industry representatives, and heads of mountain tourism destinations and related institutions. Liu Zhaohui, Vice Chairman of IMTA, attended the training session and delivered the opening speech.

Click to continue reading