Positioned as a "paradise on the mountain top," Anji Yunshang Grassland has built the only alpine ski resort with professional advanced ski slopes in East China, as well as a four-season amusement area. With an investment of 6 billion yuan, the project has developed into a cultural and tourism complex consisting of four zones, two corridors, and one town, equipped with top-tier facilities and a professional team. It integrates regional resources by hosting events and competitions, while simultaneously constructing a full-link digital marketing system to strengthen user operations. Its four-level linked common prosperity model has created over 5,000 indirect jobs, contributing more than 14.9 million yuan in taxes in 2024. Awarded multiple honors such as the International Mountain Hiking Tourism Demonstration Site, it has successfully transformed from a single-scene destination to a four-season vacation full-experience resort.

Based on its own advantages, Yunshang Grassland has developed three core business directions and construction concepts: the "Great Mountain Theory," the "Small Mountain Theory," and "Southern Skiing."

The "Great Mountain Theory" aims to build mountain resorts on highlands above 1,000 meters above sea level, creating novel and exciting vacation experiences. Combining popular recreational sports, it develops a "paradise on the mountain top." The "Small Mountain Theory" focuses on low-altitude mountains, developing jungle exploration, amusement, and sports projects. The ice and snow industry centers on "Southern Skiing," aiming to build multiple alpine ski resorts in the 30°N latitude zone, vigorously promote ice and snow sports, and make professional skiing accessible to the general public.