Editor’s Note

On 29 May, the 2022 International Mountain Tourism Day theme event was held online and themed on “Mountain Tourism Promotes Healthy Life and Cultural Exchange”. The event motivated the New Media network, connected IMTA members, destination agencies, enterprises, and experts from all over the world, and carried out “cloud communication, dialogue, and presentation” around three chapters — “Focus · Mountain”, “Health · Life”, and “Civilization · Communication”. Against the background that the global tourism industry is still facing epidemic crisis and other complex situations, the event helps create a healthier and more positive atmosphere and market for mountain tourism, promote cultural exchange, friendly communication, and mutual integration among countries, to jointly prepare, build, and share a bright future of mountain tourism. At the event, the International Mountain Tourism Alliance cooperated with its members and industry organizations from 5 continents, more than 30 countries to carry out a variety of activities to show the difference mountain tourism features and jointly celebrated the arrival of the International Mountain Tourism Day.

Guangxi Tourism Association：Celebration of 2022 International Mountain Tourism Day

Good morning, fellows of Mountain Tourism Alliance. I’m Gao Lin, secretary of Guangxi Tourism Association. Today is the International Mountain Tourism Day. On behalf of the Guangxi Tourism Association, I wish the Theme Events a full success.

Guangxi is China’s only minority ethnic autonomous region neighboring the coast and the border. In recent years, Guangxi has been committing to the conservation of the ecological environment and promotion of healthy life as well as civilized tourism. Guangxi owns unique ecological resources, the scenery of Guilin is renowned at home and abroad. The Guangxi longevity culture which featured by Bama, Village of Longevity and the Guangxi ethnic culture which featured by Singer-immortal San Jie Liu are also special and charming.

After years of forging “Best of the World, Charming Guangxi, the cultural tourism brand of Guangxi” has impressed the people of the world deeply. We hope that we can further communication with you on healthy life and promote the sound and constant development of mountain tourism together.