On March 13, the promotional launch event for the "Outdoor in Hebei" 2025 Series of Activities, hosted by the Hebei Provincial Sports Bureau, was held in Beijing. The series will feature five major outdoor recreation themes—mountain, water, land, aviation, and snow—along with 23 themed outdoor events, over 700 competitions under 10 sub-brands, and 25 outdoor recreation weekends, delivering diverse leisure experiences for outdoor enthusiasts.
To enhance event appeal and participant engagement, the 2025 series introduces a range of promotional measures and public-benefit products. The Hebei Provincial Sports Bureau highlights the "Outdoor in Hebei: Run/Hike Together" initiative, linking nine major events including the Hengshui Lake Marathon, Baoding Marathon, Qinhuangdao Marathon, and Xiong'an Marathon. This event employs a points-based system with three tiers of rewards: Free Run Awards, Points Awards, and Team Awards. The "Outdoor in Hebei" Cool Play Check-in Campaign invites users to share their outdoor adventure stories or destination guides across multiple social media platforms using the hashtag #OutdoorInHebeiLet'sGetMoving.
Editor Ⅰ: Zhang WenWen
Editor Ⅱ: Bao Gang
Editor Ⅲ: Liu Guosong









