On October 29, 2025, Guizhou Radio and TV Station signed an agreement with the Guizhou Provincial Department of Culture and Tourism to establish the "Guizhou Cultural Tourism Communication Center" publicity mechanism, aiming to create a "new engine" for the province's cultural tourism promotion. The mechanism includes three core measures:

1. Building a four-level communication chain of "province-city-county-video creator", forming a 100-member "Dynamic Cultural Tourism Video Creator" team and linking county-level converged media centers across the province.

2. Establishing a "content central kitchen" to formulate a provincial publicity calendar and a hit content replication mechanism.

3. Launching the "Guizhou Cultural Tourism Cloud Material Library" to provide grass-roots units with 4K high-definition materials and "cloud editing" technical services, solving creative and technical difficulties.

This initiative aims to break resource barriers, form a joint force for cultural tourism promotion in the province, and more accurately convey Guizhou's charm to the outside world. Yang Xiangdong, Director of the Guizhou Provincial Department of Culture and Tourism, stated that this will create a more powerful publicity "weapon" for Guizhou's cultural tourism development.

Image source: GZTV

Editor Ⅰ: Zhang Wenwen

Editor Ⅱ: Bao Gang

Editor Ⅲ: Liu Guosong