In spring, flowers are in full bloom, and "flower appreciation" becomes the first theme of travel at home and abroad in March. Big data from mafengwo.com show that in the past week, the popularity of "flower appreciation" in mafengwo.com station increased by 133%. The much-anticipated "2023 Global Flower Map" will also be launched earlier than usual, including the distribution of well-known spring flower destinations at home and abroad and useful travel information.
The outbound tourism environment continues to improve, and more and more young people turn their eyes to overseas destinations for flower appreciation. In Japan, which is approaching the cherry blossom season, the popularity has increased by more than 200% month-on-month in the past week. "Sakura chasing route" has become a popular search term about Japan recently. In order to meet young people's demand for overseas flower appreciation, the 2023 Flower Appreciation map will be expanded to cover the whole world, showing people by region and flower species. In addition to practical guideline information such as the best flowering season and tour route, you can also have an in-depth understanding of the destination's featured gameplay, the best camera position and other personalized experience through the high-quality notes below.
Traditional flower viewing spots such as cherry blossoms in Wuxi Yuantouzhu, rapeseed flowers in Wuyuan, Jiangxi province, peach blossoms in Nyingchi, Xizang Province, and apricot flowers in Yili, Xinjiang Province, are also "hot" this spring. "Wearing Hanfu and appreciating cherry blossoms at night" has become a new fashion for young players of mafengwo.com to enjoy flowers in Yuantouzhu, with the heat rising by more than 120%. In addition to the flower appreciation map, the March flower appreciation feature of the authoritative mafengwo.com strategy brand "Polaris Guide" also summarizes the most popular long-term flower appreciation destinations in the near future, providing detailed travel reference for tourists in need.
Abundant flower appreciation resources in and around the city also make Guangzhou, Chengdu, Chongqing, Shanghai, Beijing and other big cities popular. The popularity of "Jiayang Little Train", an online celebrity flower appreciation project near Chengdu, has increased by 100% in the past week. Shanghai's Gucun Park, which features cherry blossoms and a Ferris wheel, has seen its popularity rise by more than 70 percent as a romantic spot for local young people. Beijing, which had a slower start to spring than the southern city, also saw its popularity rise by 50 percent with its wintersweet at the Wat Pho Temple.
Guangzhou, known as the "flower city", was the fastest-rising tourist destination, up more than 140 percent week on week. The cherry blossoms in Haizhu National Wetland Park, Yu beauties in Hongcheng Park, kapok in Zhongshan Memorial Hall, tulips in Yuntai Garden, and flowers in Guangzhou not only have a wide variety, but the flowering period extends from early spring to midsummer.
It is worth noting that "Shuang Shuang Guiyang", famous for its summer heat, is equally important in flower appreciation. In addition to Pingba cherry blossom Garden, which is famous overseas, and Bijie Baili cuckoo, which has gained popularity in recent years, there are as many as 89 flower sightseeing spots around Guiyang. Guiyang Culture and Tourism Bureau, together with mafengwo.com, recently launched the Guiyang Flower Appreciation Strategy, which organically combines flower appreciation with urban leisure, cultural and artistic activities, rural vacation, mountain sports and characteristic food, and combines five characteristic spring travel methods: "Flower appreciation + camping", "flower appreciation + paragliding", "flower appreciation + parent-child", and "Flower appreciation + water sports". Let Guiyang as the "spring treasure travel destination" image deeply rooted in the hearts of the people.
mafengwo.com has previously released a "Contemporary youth Travel Map" report, has pointed out that from goods to experience, adding the word "limited" can make young people can not stop. The unique seasonal limited gameplay each year is the ultimate experience that attracts young people to chase. How to build diversified experiences that young people are willing to pay for around the annual "maximum limit" of "flower appreciation" will be the direction of joint efforts of scenic spots and tourism platforms.