Tongcheng Travel said its revenue increased by 51.3% year-to-year to RMB 4,991.5 million (USD 690 million) in the third quarter of 2024.

The Trip.com- and Tencent-invested online travel agency saw its monthly paying users (MPUs) rise by 5.0% year-to-year to 46.4 million in the third quarter, presenting a record high.

Iceland, source: pexels.com

The company further strengthened its foothold in China’s mass market, leveraging "efficient user acquisition strategies and exceptional operational capabilities."

As of September 30, 2024, registered users residing in non-first-tier cities in China accounted for over 87% of the total registered users.

For the three months ended September 30, 2024, around 71% of its new paying users on the Weixin platform were from non-first-tier cities in China.

Tongcheng said it will continue to focus on expanding outbound business to strengthen its global market presence.

(Tongcheng Travel is the member of IMTA)

Editor Ⅰ: Zhang Wenwen

Editor Ⅱ: Wu Dan

Editor Ⅲ: Liu Guosong