Ctrip's 5,000 stores have issued support policies to help young people find jobs and start businesse

time:2023-07-17 16:36 author:Consumer Daily-IMTA

Another year of college graduation season, in order to support the employment of college students, from the national to the local level have introduced supporting policies. Recently, Ctrip stores officially announced the launch of the "New youth, New tourism, new Start" support college students employment and entrepreneurship plan, investing millions of funds to encourage more than 5,500 stores across 28 provinces (municipalities directly under the central Government), for the newly graduated college students to open a special recruitment channel; Promote the successful entry of graduates by providing policy subsidies, exclusive training and incentives to stores; At the same time, the "special help Growth Plan" has been launched for graduates to promote rapid and stable employment and entrepreneurship of graduates.

Ctrip offers policies to encourage stores to give priority to graduates

Tourism has always been a big source of employment. Before the epidemic, statistics showed that nearly 10% of China's employed population was engaged in tourism. The accelerated recovery of tourism offline stores after the epidemic has also become a growth point to absorb college graduates.

Take Ctrip as an example, in the first half of this year, Ctrip signed more than 1,600 new stores, and has now opened more than 5,500 physical stores in 28 provinces (municipalities directly under the central Government). Many of these stores have three to five clerks, and tens of thousands of people work in more than 5,000 stores. And not only the bustling first and second tier cities, many physical stores are distributed in third and fourth tier cities, "returning home to start a business" is also a good job choice for young people.

In this context, Ctrip encourages more than 5,500 stores of its three brands to expand the recruitment of graduates, and provides additional incentives through social security returns and the Group's annual selection of "excellent young store managers" to support stores to absorb young talents.

"In terms of policy, we are encouraging 5,500 stores, especially strong stores, to participate in opening a dedicated recruitment channel for graduates." This is not only a response to the call of the state, in fact, it can also attract talents for enterprises, killing two birds with one stone; On the help, all departments of Ctrip stores have also taken action and formulated detailed help plans, so that students who enter various positions can adapt to the working environment faster in a shorter time and improve their work ability." Zhang Li, CEO of Ctrip's travel channel division, said: "If there are college students with entrepreneurial ideas, we will also provide more superior conditions than ordinary franchisees, as well as more detailed training and support plans to escort them."

It is understood that this will be a continuous action, long-term effective. Ctrip stores around the branch recruitment work has been started. At the same time, the human resources department of Ctrip stores has also reached cooperation with several long-term cooperation recruitment websites, and set up a special recruitment entrance on its home page for graduates to understand.

 

Policy, training, reward three help to help college students start a business

With the flourishing of tourism after the epidemic, opening stores has also become a new direction for many "post-00" college students to start businesses. Unlike hundreds of thousands of start-up funds in other industries, tourism stores do not need a high capital threshold to start a business, mainly rent and labor costs.

For graduates with entrepreneurial spirit and strong learning ability, Ctrip supports graduates to set up shop through measures such as "full subsidies for management fees for the first year", "reward policy for signing standards", "special help growth plan" and "decoration subsidies" : From the site selection, decoration, opening, training one-stop help, and even will be directed to invite tens of millions of diamond store managers and gold medal lecturers one-on-one training, to help the "post-00 store managers" on the road to entrepreneurship more stable and faster.

It is understood that as early as 2018, Ctrip had released the "small white store" entrepreneurial project plan, based on providing a tourism entrepreneurial platform, for the country to recruit college graduates with entrepreneurial ideas to join the wave of "tourism new retail". Relevant data show that in 2018, the first batch of "small white store" entrepreneurs, the average age of 23 "post-90" young store managers is only 26 years old, and most of them are fresh graduates with no experience. And these stores in the year to achieve tens of millions of business income, and with young people's new way of thinking and entrepreneurial spirit, become a new force in the offline tourism market. Now Ctrip will invest millions of funds, from the policy, training, reward three aspects again to help college students to start a business to achieve the "store manager dream".

One of the first batch of entrepreneurial stores in the white project: Ctrip Foshan Shunde Jinlong Road store

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