Weekly Reports of IMTA Members

time:2023-03-03 11:10 author:IMTA

Editor's note: What has been happening to members of the International Mountain Tourism Alliance over the past week? IMTA official website will show you the latest news of IMTA members.

 

Jerme Ferry of Club Med: Seize the critical period of recovery and further layout the Chinese market

Jerme Ferri, chief financial officer of Club Med Asia Pacific, said that Club Med will seize the critical period of market recovery and further enter the Chinese market layout.

Between 2020 and 2022, Club Med opened seven new overseas projects and completed eight renovations and renovations, according to Jerme Ferry. Three new resorts have been built in China and Thailand, including one in Lijiang, China. Club Med will open two new resorts in the second half of 2023, and four more will be developed simultaneously by 2025. Club Med will have a total of 30 resorts in the Asia-Pacific region. It is also revealed that Club Med will land a new project in Hangzhou, which is close to construction. In addition, Club Med is developing urban resorts.

 

The awarding ceremony of Coastal City (Datong) Promotion Center was successfully held

On February 27, it was organized by Coastal City Development Group Co., Ltd, Datong Bureau of Commerce, and Datong Yungang Economic and Technological Development Zone. The "Awarding Ceremony of Coastal City (Datong) Promotion Center" activity co-organized by Datong City Business Association, Cambodia "Belt and Road" Cooperation Association, Dongxin International E-commerce E-Town of Datong E-commerce Industrial Park and Coastal City (Datong) Promotion Center was successfully held in Datong.

Photo source: Coastal City

During the event, the Airport Economic Development Zone of Coastal City, Guocong Province of Cambodia and Yungang Economic and Technological Development Zone of Datong City, Shanxi Province of China signed the Memorandum of Friendship and Cooperation and the Strategic Cooperation Agreement of China-Cambodia International Industrial Park. The two sides will carry out various forms of cooperation in the fields of international trade, international aviation, technology exchange, cultural tourism, science and technology education, building materials machinery manufacturing and other fields.

 

China Tourism Association held a symposium to discuss the opportunities and challenges of tourism industry recovery in the post-epidemic period

The 2023 Spring Festival holiday saw a rapid recovery in the travel market, which had been in a slump for three years. Shortly after the festival, China Tourism Association held a symposium in Beijing to discuss the opportunities and challenges for the recovery of the tourism industry in the post-epidemic period on the many characteristics and development trends of the Spring Festival holiday, as well as hot issues such as service quality and manpower shortage. Zhang Rungang, Vice President and Secretary-General of China Tourism Association, presided over the meeting. China Tourism Academy main responsible persons of Lingnan Business Travel Group, China Rongtong Tourism Development Group, Shanghai Jinjiang International Tourism Co., LTD., Ctrip Group, Guangxi Tourism Development Group, New Century Tourism Group, Zhejiang Dingdu Scenic Area Management Co., LTD., Jingyu Lvmama Group, Xiangyuan Holding Group, Hangzhou Business and Tourism Group Co., LTD., and tourism associations of Beijing, Shanghai, Jiangsu, Zhejiang and Hainan attend the meeting.

 

Chongqing invites Jiangsu tourists to experience the charm of the mountain city

On Feb 28, an event to promote Chongqing Culture and tourism was held in Nanjing. The event was sponsored by Chongqing Culture and Tourism Development Commission. The activity aims to further enhance the brand image of Chongqing Cultural and tourism, and promote the cultural and tourism exchanges and integration between Chongqing and Jiangsu.

Photo source: Chongqing Cultural and Tourism Development Commission

During the event, Chongqing promoted cultural and tourism resources such as the Yangtze Three Gorges, the World Cultural Heritage Dazu Stone Carvings, the World Natural Heritage Wulong Karst and Nanchuan Jinguan Mountain, and the national 5A-level tourist scenic spot Siawan Mountain around three representative tourism cards of "metropolis, the Great Three Gorges and the Great Wuling". In the afternoon of the same day, the organizers also held a flash mob activity in Nanjing Confucius Temple scenic area. Through the intangible cultural heritage performance "Chuanjiang Haozi", the native folk song "My Younger Sister Lives in Thirteen Villages", and the folk dance "Silver Ridge", they sincerely invited Jiangsu tourists to travel and enjoy the charm of Chongqing Mountain City.

 

China Express Travel (Singapore) Pte Ltd. signed a marketing cooperation agreement with Zhangjiakou City on cultural tourism products

On the morning of February 23, the "Singapore Enterprises Travel to Hebei - into Zhangjiakou Investment Cooperation Exchange Meeting" was held in Zhangjiakou City. At the meeting, China Express Travel (Singapore) Pte Ltd. and Zhangjiakou City signed the marketing cooperation agreement of cultural tourism products. Zhao Wenfeng, Party secretary of Zhangjiakou City, attended the signing ceremony and awarded the Zhangjiakou Culture and Tourism Singapore Exchange Center. The Mayor of Zhangjiakou Li Liang, the president of Singapore China Chamber of Commerce, the chairman and president of Anyi Limited company Hu Jinsheng delivered speeches respectively, the chairman of China Express Travel (Singapore) Pte Ltd. Li Liangyi and the person in charge of the Municipal Bureau of Culture and Tourism signed a contract on behalf of both sides.

 

"Ctrip 318" drives overseas merchants to open travel presale

Since mid-February, Ctrip has launched the "318 Global Travel Bargain Festival", covering more than 100 popular travel destinations at home and abroad, including Hong Kong, Macao, Japan, Maldives, Thailand, Singapore and Malaysia, to stimulate users' desire to travel with high-quality travel products and carnival discounts.

"Ctrip 318" responsible person introduced, "for domestic users, due to the stagnation of the overall tourism industry chain of some overseas destinations in recent years, the supply and demand of tourism products is extremely unbalanced, so some of the phenomenon of sky-high prices, "Ctrip 318" solves the previous concerns for domestic users. By virtue of Ctrip's superior resources in overseas hotels and airlines as well as its ability to package resource products, we have selected a batch of high-quality travel commodities with very competitive prices for users. From the current 318 overseas goods point of view, 100 yuan level of the exploded hotel, 30 discount tickets, air tickets discount times, as well as tour groups, car rental, guide and other kinds of travel products everywhere, in addition to saving money, but also can save the user's worry, one-stop to meet the needs of outbound vacation."

 

China Railway Real Estate signed the Qingyuan Beijiang Ecological Economic Belt Project again after the rapid development of cultural and tourism business

On Feb. 28, Qingyuan City Government of Guangdong Province and China Railway Cultural Tourism Investment Group Co., Ltd. signed an investment agreement on cultural tourism projects in Qingyuan Beijiang Ecological Economic Zone. This is a new development in the project more than eight months after the signing of the strategic Cooperation Framework Agreement between the two sides. It is learnt that Qingyuan Municipal People's Government and China Railway Cultural Tourism Group signed the strategic cooperation framework agreement in June last year. Since then, both parties have braced themselves for the implementation of the Cultural tourism project of Beijiang Ecological Economic Belt.

According to the project investment agreement, China Railway Cultural Tourism Group will participate in the construction of Beijiang Ecological Economic Belt, with Beijiang as the axis, south to Shijiao Town, Qingcheng District, north to Wangbu Town, Yingde City, involving an area of about 300 square kilometers, focusing on the construction of Yinzhan, Feixia, Lixi, Yingxi four areas. The investment covers industrial projects, resource development, infrastructure construction and ecological governance, with a total investment of 80 billion yuan.

 

The ticket price of Huashan Mountain Scenic Spot will be implemented from March 1

Recently, the management committee of Huashan Mountain Scenic Spot said that from 0:00 on March 1, 2023 to November 30, 2023, the peak season price of Huashan Scenic spot tickets, its standard according to the full price ticket 160 yuan per person, half price ticket 80 yuan per person.

Photo source: network

 

Taishan Mountain Tourism Group joins hands with China Sports International Tourism to promote the integrated development of sports tourism

On February 27, Taishan Mountain Tourism Group and China Sports International signed a strategic cooperation agreement in Beijing to build a bridge of cooperation and draw a blueprint for the integrated development of sports tourism. At the signing ceremony, Zhang Jian, Secretary of the Party Committee, chairman and general manager of Taishan Mountain Tourism Group, introduced that Taishan Mountain Tourism Group, as a state-owned capital operation platform, has formed an industrial pattern of coordinated development of the four sectors of "tourist attractions, tourist cars, tourist hotels and tourist real estate" through the transformation and upgrading of traditional industries and the drive of characteristic cultural and tourism projects. With the help of Huatai brand and resource advantages, we hope to jointly create the first Taishan Mountain International camp with Taishan Mountain characteristics, Taishan culture and elements.

 

The 9th China Hot Spring Tourism Promotion Season was held in Mingyueshan Mountain

On February 27, 2023, the 9th China Hot Spring Tourism Promotion Season, sponsored by the Hot Spring Tourism Branch of China Tourism Association and hosted by the Management Committee of Mingyueshan Mountain Hot Spring Scenic Area of Yichun, was held in Mingyueshan Mountain Warm Tang Tourism Resort.

At the event, many hot spring experts, scholars and industry celebrities took the development mode of selene-rich hot spring health care industry in Wentang Town of Mingyueshan Mountain as the case, and conducted in-depth discussions on topics such as hot spring health care industry innovation, hot spring health care industry cooperation, hot spring health care industry integration, and shared classic cases of hot spring health care, so as to promote the high-quality development of hot spring tourism.

 

Dunhuang Mingsha Mountain Crescent Spring Scenic Spot won the award of "Top 100 National AAAAA Tourist Attractions with Influence" in 2022

Recently, the China Cultural and Tourism Industry Investment and Operation Conference co-sponsored by Maidian and Maiju opened in Wuhan. Mingsha Mountain Crescent Spring Scenic Spot won the award of "Top 100 National AAAAA Tourist Attractions with Influence" in 2022 MBI.

Photo source: Crescent Spring of Singing Sand Mountain

In recent years, Singing Sand Mountain Crescent Spring Scenic spot seeks diversified cooperation and multi-channel development, and is committed to building the scenic spot into a comprehensive culture and tourism resort integrating the love of the sand spring holy land culture, desert camel culture, desert wonder poetry culture, and comprehensively refining the high-quality IP image in line with the development of Singing Sand Mountain Crescent Spring scenic spot. In the future, Singing Sand Mountain Crescent Spring Scenic Spot will continue to invest in innovating themed products, building smart scenic spots, improving service levels, and striving to create a tourist destination, so that more tourists can experience the beauty and temperature of Singing Sand Mountain Crescent Spring while enjoying the beautiful scenery.

 

China UnionPay officially launched two-dimensional code to help rural withdrawal business to help rural revitalization

Recently, China UnionPay officially launched the two-dimensional code to help farmers withdraw money, and China Construction Bank became the first cooperative bank to complete access. China UnionPay will carry out a pilot program in China Construction Bank's "Yulongtong" inclusive financial service points in Fujian, Xiamen and Chongqing, and will gradually expand the pilot areas and support banks. This move actively responds to the call of the state to comprehensively promote rural revitalization, implements the requirements of the People's Bank of China regarding financial support for rural revitalization, and promotes the extension of the mobile payment convenience project to counties and townships.

 

The rural revitalization project planned by Veni Corp. was listed in "Top Ten Cases of Urban-Rural Integration in Sichuan 2022".

On February 24, the high-quality development exchange activity of Sichuan county economy and the award ceremony of Sichuan's Top Ten Economic Influential Figures in 2022 were held in Shehong City, Suining, Sichuan Province. The list of "Top Ten Cases of urban-rural Integration in Sichuan 2022" was announced at the event site, among which the "Xichang Grand SLATE Rural Revitalization Project", which was planned by Veni Corp., made the list.

Photo source: Veni Corp.

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