Editor's note: What has been happening to members of the International Mountain Tourism Alliance over the past week? IMTA official website will show you the latest news of IMTA members.
China Chamber of Tourism Acquires Group Standard Publishing Qualification
Recently, the China Chamber of Tourism has obtained the qualification of Publishing Group standards through the examination of the national group standard information platform. It can publish group dynamics and publish group standards on the national group standard information platform. The standard group number of the China Chamber of Tourism is T/CNCCT.
It is understood that the national standard information platform of the organization is developed and constructed by the National Standardization Management Committee of China Institute of Standardization. The National Group Standard Information Platform, as an important window for policies, news and information publishing related to the standardization work of Chinese organizations, provides channels for obtaining, evaluating and supervising the standards of organizations, is a communication bridge between social organizations and the public, and provides information management for realizing the standards of social organizations and groups, guides the standardization work of social organizations, provides services and technical support for the standardization work of organizations. It is of great significance to promote the good development of standardization work in our country.
Innovative Practice Cultural and Travel Fusion 2022 Overseas Chinese Culture and Tourism Festival Closed Successfully
On November 22, nearly 300 cultural and tourism events were launched across the summer and autumn seasons covering 100 cities across the country. The official closing date for the 2022 Overseas Chinese Cultural and Tourism Festival was completed with the theme of "Happy in this city, Hi and play the whole journey".
It is reported that the 222 Overseas Chinese City Cultural and Tourism Festival, which was successfully closed recently, spans the summer and autumn seasons, covers 100 cities across the country and launches nearly 300 cultural and tourism activities. It is an innovative sample for the Overseas Chinese City Group to help the domestic tourism market recover and develop, and to enable the people to live a better life. The Cultural and Travel Festival takes culture as the guide to explore a new path of cultural and travel integration, innovates the supply of cultural and travel products with market orientation, and upgrades the one-stop cultural and travel service experience with people as the center. As the largest and longest-spanning cultural and Tourism Festival sponsored by enterprises in China, the Overseas Chinese City Cultural and Tourism Festival has been successfully held for five times so far, becoming a typical case of Chinese travel industry pursuing high-quality development.
China Tourist Group's All-Industry Chain Helps Hainan Tourist Consumption Carnival Close Successfully in 2022
On the evening of November 16, sponsored by the Hainan Provincial Travel and Culture Hall, the road presentation of "Healthy Amusement and Purchase - Joint Promotion of Hainan Travel and Consumer Carnival 2022" hosted by China Travel Group Hainan Regional Headquarters was successfully concluded in Tianjin.
Hainan tourism consumption carnival is one of the important contents of Hainan Provincial Government's supernormal and stable economic stimulation of consumption. It aims to show more yuan of Hainan tourism shopping experience to consumers outside the island through a series of extraisland promotion activities, further boost the rapid growth of Hainan's tourism economy, better guide the domestic and foreign consumption return, and promote the sustainable development of the "double cycle" pattern.
2023 International Ice and Snow Economic Cooperation Forum for Overseas Promotion of Ice and Snow Tourism in North China
On November 22, 2023 Forum on Overseas Promotion of Ice and Snow Tourism in North China and International Ice and Snow Economic Cooperation was launched in Harbin with the theme of "Dreaming, Ice and Snow, Creating the Future". The activities were co-sponsored by the Heilongjiang Department of Culture and Tourism, the Chinese and Foreign Cultural Exchange Center of the Ministry of Culture and Tourism, and the cultural lobbies (bureaus) of 9 provinces (regions, cities) such as Beijing, Tianjin and Hebei, and synchronized by online and offline methods. This is the first international event that Heilongjiang systematically introduced advanced concepts, experiences and technologies of the international ice and snow economy into China after the 2001 Heilongjiang International Ski Industry Cooperation Forum.
During the forum, Chinese and foreign experts, scholars and entrepreneurs from the World Tourism Economic Research Center and other institutions, as guests and Harbin city, shared the global ice and snow economic development trend and ice and snow destination construction experience.
Offline Activities of Chengyu Cultural Cutting Conference in 2022
Recently, in 2022, the Shuangcheng Culture and Tourism Public Service Product Purchasing Conference and the 4th Offline Activity of Chengdu Public Culture Service Supermarket were held in Chengdu. The event was organized by the Public Service Department of the Ministry of Culture and Tourism, the National Center for Public Culture Development of the Ministry of Culture and Tourism, the Sichuan Department of Culture and Tourism, the Chongqing Committee for Cultural and Tourism Development, and the Chengdu Bureau of Culture, Radio and Television Tourism, with the theme of "Encourage a New Trip and Benefit the People through Literary Collection".
The event takes the form of "1+1+N". After the launching ceremony, there will be a physical display, an exchange seminar and a number of high-quality product promotion exhibitions. Formally, the activities break away from the traditional exhibition mode, introduce immersive promotion, set up thematic areas to display innovative public cultural service products, and enrich the audience's immersion and interaction with the help of new technologies. This event focuses on the endowment and innovative features of public service resources for cultural tourism, guides the development of public service activities for cultural tourism in Chengdu and Chongqing, fosters and creates regional public service model brands, and promotes the construction of high-quality demonstration areas for the integration of public service for cultural tourism in Bashu.
Dr. Liu Feng of DAVOST INTELLIGENCE was invited to attend the first Hunan Tourism Development Conference
Recently, the first Hunan Tourism Development Conference, jointly created by the China Tourist Association, the Hunan Department of Culture and Tourism and the people's government of Zhangjiajie City, was held in Zhangjiajie City. This travel conference is a strategic opportunity for the transformation and upgrading of Hunan's tourism industry. It is also a powerful practice to promote project construction and promote the high-quality economic and social development of the whole province. The conference includes opening ceremonies, cultural and Tourism Introductory meetings, cultural and tourism project sightseeing, Hunan Provincial Conference on Promoting the Development of the Tourism Industry, China Peak Tourism Forum and other supporting activities to gather high-quality resources from all parties and get out of the clang sound of tourism recovery. Dr. Liu Feng, the founder of Pinnacle Intelligence, was invited to attend the conference and acted as the moderator of the high-end dialogue session of the China Tourism Summit Forum.
DAVOST INTELLIGENCE has been working with Hunan for several years, adhering to the mission of "Creating a Beautiful China with Intelligence" and covering more than 100 items in 14 cities throughout the province. Not only has he presided over the compilation of the major provincial projects "Fourteenth Five-Year Plan for Cultural and Tourism Development Reform in Hunan Province", but he has also undertaken the major projects at the municipal level, such as "General Plan for Tourism on both sides of a Lake in Yueyang City", "Serial Plans for the Development of Tourism Industry in Zhangjiajie City", and "Cultural and Travel Plan for Cultural and Tourism Project on both sides of a River" in the urban section of Liuyang River. To provide guidance, planning, planning or operation management services for the Dongjiang Lake Scenic Area, Lanshan Scenic Area, Liuyehu Tourist Resort, Dongting Lake Cultural Tourist Resort, etc. It also creates a new night cursor pole project for Chenzhou, Ailian Lake Park and Beihu Shuiyue, which become a new landmark in the city brand of "Chenzhou 8:30. Night Sky is the brightest", and comprehensively helps the sustainable development of Hunan culture and travel economy.
Hainan Travel Investment raised authoritative media attention by issuing the first 1 billion yuan of corporate debt
Recently, Hainan Province Tourism Investment Development Co., Ltd. has successfully issued the first issue of corporate bonds - "22 Hainan Travel 01" corporate bonds. The first public appearance in the capital market has broken many records, which has attracted the attention of many mainstream media in and outside the province.
2022 7th Super Cross Country Run around Four Girls Mountain
Recently, the 7th Super Cross Country Run around Four Girls Mountain in 2022 started with a whistle at the Four Girls Mountain Scenic and Scenic Sites Visitor Center. It is understood that this event is the concrete action of earnestly implementing the "Outdoor Sports Industry Development Plan (2022-2025)" jointly issued by eight departments such as the State Administration of Sports, which is the first outdoor cross-country competition held in Aba State. Four Girls Mountain Scenic Spot actively transforms from mountain sightseeing to mountain outdoor in the process of creating national 5A-level scenic spots. The scenic area has built a complete industrial system in rock climbing, ice climbing, drifting, gliding, scientific research, secrets exploration, photography, camping, etc. The whole mountainous outdoor project covers more than 20 sub-items and more than 100 sub-items of various types.
In recent years, the brand of Four Girls Mountain Outdoor Sports Event has achieved initial success. Every year, four Girls Mountain Ice Climbing Festival, four Girls Mountain Mountain Climbing Festival, four Girls Mountain Panda Avenue Bike Open, four Girls Mountain Hiking Camping Conference, Super Cross Country Running Around Four Girls Mountain and other events are held. Among them, the Super Cross Country Run around Four Girls Mountain has been included in the UTWT Super Cross Country World Tour. Through a series of exploration and efforts, Four Girls Mountain has become more and more influential, and the number of people entering the scenic area has increased by an average of 17% per year. Zhou Quanfu, Director of the Administration Bureau of Four Girls Mountain Scenic and Scenic Spots, said that the successful hosting of the event will further promote the four Girls Mountain to form a diversified, distinctive and differentiated pattern of mountain outdoor sports development, promote the Four Girls Mountain to create the first national 5A scenic spot featuring mountain outdoor sports in China, and help to create an international mountain outdoor sports tourism destination.
FUNLE Ice & Snow Changshuang Songhua Lake Vanke Songhua Lake Resort New Snow Season
On November 19, the New Snow Season Opening Ceremony of the 2022-2023 million Kosonghua Lake Resort with the theme of "FUN Le ice and snow smooth Songhua Lake" was held in the Wanke Songhua Lake Resort.
As a key ice and snow cultural tourism project in Jilin Province, Wanke Songhua Lake Resort always aims at the development benchmark of Chinese ski resort industry to create the most attractive ice and snow vacation tourism destination in China. In the new snow season, the resort invests more than 40 million yuan, focusing on three major themes to upgrade in an all-round way, so that the snowman can enjoy a comfortable and interesting vacation experience in food, accommodation, sliding, travel, purchase, entertainment and so on. The resort has also carefully planned over 50 events and exciting events, including the third Snow Mountain Telesyllables, the Top 100 Coaches Elite Competition, the National College Students Alpine Ski Competition, the Alpine Ski Integral Competition, the ice and snow fantasy season of 2023, and the Happy Ice and Snow Year of Tuanyuan Songhua Lake.
Emei Mountain is planning to invest 80 million yuan in the construction of a new cultural and tourism project
Recently, Emei Mountain Tourism Co., Ltd. issued a public announcement announcing that it intends to sign a "Emei Mountain Golden Dome Ball Screen Cinema Culture and Travel Complex Project Strategic Cooperation Agreement" with Sichuan Furun Industry Development Investment Co., Ltd. and jointly invest 80 million yuan in the construction and operation of the "Emei Mountain Golden Dome Ball Screen Cinema Culture and Travel Complex" project. It is understood that the main body of the project implementation is the proposed Emei Mountain Cloud Golden Top Cultural Media Co., Ltd. Among which Emei Mountain tourism is proposed to invest 52 million yuan and hold 65% shares. With this investment, Emei Mountains tourism will further improve its service function, enhance the core competitiveness of the company, promote the development of regional tourism services, and form a new type of cultural travel products with benchmark culture+tourism+science and technology+business.
UnionPay International and National Bank of Indonesia Sign Cooperation Agreement
UnionPay International, a subsidiary of China UnionPay, announced on 18 days that it has signed a cooperation agreement with the Indonesian National Bank to further improve the acceptance network of UnionPay.
Cai Jianbo, President and Chairman of China UnionPay International, said that this cooperation is a new result of the construction of UnionPay's international interconnection acceptance network and has improved its service level in the three fields of local card payment, mobile payment and Internet payment. It not only meets the growing demand for payment for visitors in Indonesia, but also the daily payment needs of local residents, overseas students and other resident groups.
Colina, deputy president of the National Bank of Indonesia, said that Indonesian banking industry is accelerating the digital transformation. This international cooperation with UnionPay will further expand the size of local UnionPay card acceptance and provide convenient digital payment services for businesses and consumers. We believe that this cooperation will benefit all parties and lay a foundation for further cooperation between the two sides in the future.
Ctrip: Ski ticket orders have increased by 403% over the past week
According to Ctrip related data, since November, "skiing" related visits on the platform have increased by 84%. Reservations for ski resort tickets in 2022-2023 increased by 403% in the past week, while reservations for ice and snow hotels increased by 96%. It is understood that among the users who booked this year's ski season tickets on Ctrip platform, more than half of them are after 90 and 00, more than 30% are after 80, the ratio of local ski resort ticket bookings increased by 560%, and the ratio of bookings from surrounding ice and snow hotels increased by 155%. Among them, the number of snow resorts in Zhangjiakou, Hebei, has recently increased by more than 200% on the platform, and users from Beijing, Tianjin and Jilin have become their main source of visitors.
Self-driving travel is becoming more popular in China, and nearly 70% of users choose short-and medium-distance self-driving travel
On November 23, the "Self-Driving Travel Report 2022" released by the Home of the United Travel Unit shows that more flexible and free self-driving travel is preferred by consumers than high-speed railways and airplanes, and the heat of self-driving and local self-driving travel has surged in the province. Research and development found that nearly 70% of users choose to travel by car, and they prefer short trips within 300 kilometers and three days. Influenced by the anti-epidemic policy, only 29% of self-driving users choose 4-7 days of long-distance travel, and 14% of Self-driving Tourists choose long-distance travel. "Close distance, less time-consuming" has become the mainstream trend of self-driving travel at this stage.
