Editor's note

On May 29, the 2022 International Mountain Tourism Day themed "Mountain Tourism promotes healthy life and civilized exchanges" was launched online. The activity mobilized powerful new media network to connect IMTA members of the five continents, destination institutions, enterprises, experts, etc., from "focus · mountain", "health · life", "civilization · exchange" three chapters, around the theme of "communication, dialogue and display online". As the global tourism industry is still facing a complex situation such as the pandemic crisis, it is important to create a more positive and healthy mountain tourism mode and market atmosphere, promote cultural exchanges between countries, enhance friendly exchanges and mutual integration, and discuss, build and share a bright future of mountain tourism. Daniela Chiani, Director of Greater China, Swiss National Tourism Administration, emphasizes the importance of sustainable tourism.